New Friday 5% discount for essential items at FairPrice supermarkets from March 4
Published on
14 Feb 2022
Published by
The New Paper
The public can get 5 per cent discounts for 100 daily household staples like rice, oil and vegetables every Friday at all FairPrice supermarkets, hypermarkets and its online platform (www.fairprice.com.sg), starting from March 4.
This is part of FairPrice Group's Stretch Your Dollar programme which aims to help consumers cope with the rising cost of living amid the Covid-19 pandemic and inflationary factors like logistical logjams and higher oil price.
From Monday (Feb 14), the programme will also reduce and hold the prices of hot low sugar, no sugar and no milk coffee and tea at more than 80 Kopitiam and NTUC Foodfare outlets at 90 cents, until the end of the year.
Kopitiam and Foodfare have pledged to hold prices for other variations of hot coffee and tea, as well as its breakfast set until the end of the year.
The Rice Garden budget meal programme for the needy, seniors and union members will also expand to a targeted 40 stalls by the end of the year.
Rice Garden is an economy rice stall brand with 19 stalls currently that provide subsidised meals of one meat and two vegetable dishes to ComCare card holders at less than $1.80.
The Stretch Your Dollar campaign was introduced in 2007 to 2008 during the financial crisis, and was brought back from 2010 to 2011 during an economic downturn.
Mr Seah Kian Peng, group chief executive of FairPrice Group, said it aims to moderate the cost of living despite increased cost pressures and disrupted supply chains.
He added: "Regardless, we share our consumers' concerns over the cost of living and how the Covid-19 situation has affected lives and livelihoods. We have developed this programme and introduced new initiatives at our supermarkets, food courts and coffeeshops that will help the community stretch their dollar further on essential needs."
Existing discount schemes at FairPrice supermarkets and hypermarkets for the Pioneer Generation, Merdeka Generation, seniors and Community Health Assist Scheme (Chas) Blue card holders between Monday and Thursday will remain.
Savings from all the discount schemes, including the new Friday 5 per cent discount, are projected to exceed $12 million in 2022.
The group will also be launching a programme to provide free meals for the needy and a budget meal initiative at its Kopitiam and Foodfare outlets in the second half of the year, with details to be announced later.
Mr Seah said: "We will continue to monitor the situation closely and explore ways to make lives better for all."
The core inflation rate, which the Government has said is a more accurate gauge for locals, hit 2.1 per cent last December, year on year. This was up from 1.6 per cent in November and 1.5 per cent in October.
On Feb 3, Finance Minister Lawrence Wong reiterated that the Budget 2022 statement - which will be delivered in Parliament on Friday (Feb 18) - will help Singaporeans manage concerns over the cost of living.
Source: The New Paper © Singapore Press Holdings Limited. Reproduced with permission.
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